Emerging platforms continually shape the way content is created, consumed, and engaged within the digital marketing industry. Thus, one such platform making waves is Kick, a fresh contender in the ...
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How to Create Successful CPG Influencer Marketing Campaigns
Influencer marketing in the CPG industry is more important than ever. Influencer marketing is no longer just a trend; it’s an indispensable tool for brands looking to generate sales and foster ...
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Enhance Campaign Analysis with Reddit Ad Measurement Tools
The capability to make decisions driven by hard data and precise metrics is more than just a valuable asset—it’s a necessity. Today, advertisers have many platforms at their disposal, each ...
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Everything Creators Need to Know on How to Use KoFi
In the fast-paced digital age, creators have been blessed with numerous platforms to showcase their talents and connect with their audience. However, breaking through the noise on giant social media ...
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How Brands Can Maximize Their Threads Engagement
In the social media world, a new contender has emerged that is captivating the attention of both users and businesses alike – Threads. As the brainchild of Meta, the parent company of Facebook and ...
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How Can Marketers Repurpose Content?
Nowadays, information is constantly flowing, and attention spans are fleeting. However, marketers face the challenge of reaching their target audiences. Enter the art of repurposing content—a ...
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How to Make Engaging Instagram Carousels
Instagram has emerged as a formidable platform through which brands can forge connections with their target audiences and foster business growth. Among the myriad content formats at one’s ...
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Marketing 101: How to Optimize LinkedIn SEO
Are you ready to unlock the full potential of your LinkedIn presence? In this exciting and informative blog, we’re diving into LinkedIn SEO and how you can optimize your profile and articles to ...
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Pins and Profits: How Pinterest Ecommerce Can Help Your Brand
Pinterest is not just a platform for inspiration and ideas; it has evolved into a powerful tool for ecommerce. With over 450 million active users worldwide, Pinterest offers businesses a unique ...
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How to Get Youtube Sponsorships for Small Channels and Creators
Accumulating Youtube sponsorships, even if you are a small channel or creator, can be a great way to grow your audience and stay on a successful path. However, as a small creator, obtaining brands to ...
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How to Create and Grow your Own Influencer Community
In today’s digital age, influencers hold tremendous power to shape opinions, engage audiences, and inspire change. Building an influencer community can be a powerful strategy to connect with ...
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OpenAI Foundry: What Is It and How Can You Use It?
Are you struggling to keep up with your business’s rapidly evolving technology landscape? You’re not alone. Artificial intelligence (AI) has the potential to revolutionize your ...
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Marketing on Reddit and How Brands Pull It Off
Among social media websites, Reddit is described as “one of the trickiest platforms to crack.” This is due to its unique, forum-based format and culture different from other platforms. Despite ...
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YouTube Shorts Monetization: How To Grow Your YouTube Channel with Shorts
On February 1, 2023, YouTube launched a new feature for short-form content creators that would shake up the social media landscape: YouTube Shorts monetization. This means that through the YouTube ...
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How to Use TikTok Templates to Spice Up Your Content
We are only three months into 2023 thus far and the biggest trend on TikTok, by far, has been the use of TikTok templates. Whether it be the boat template that everyone swears will get you views no ...
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How to Utilize Discord Monetization on Community Servers
Everyone knows the power of Discord as a community messaging platform and space for sharing, but with new Discord monetization features, there’s a whole range of influencer marketing ...
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Crypto Safety 101: How to Protect Your Digital Assets
Cryptocurrency is a type of digital or virtual currency that uses cryptography (the practice of secure communication) to secure and verify transactions and control the creation of new units. ...
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How to Properly Use Hashtags on TikTok
Are you struggling to get your content noticed on TikTok? Well, here’s the thing: the secret to increasing your visibility on the platform is to properly use hashtags on TikTok for effective ...
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How to Boost Your Instagram Engagement Rates
As a visual platform, Instagram has become an essential tool for businesses and influencers looking to reach a wider audience. However, with the constant algorithm updates and changing user behavior, ...
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How to Make Influencer Marketing Better for Your Campaigns
Influencer marketing seems like the perfect combination of word-of-mouth marketing and traditional advertising. With the right partnership between a brand and an influencer, influencer marketing can ...
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Nano-Influencer Tips: Succeed with under 10,000 followers
You might think that the world of influencing is only for social media elites with hundreds of thousands of followers. But alongside the evolution of the Instagram model, we’ve also seen the ...
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How Top Brands Do It: Netflix User-Generated Content Strategy
User-generated content (UGC) is an invaluable resource for brands trying to establish a stronger connection with their customers. It goes beyond traditional marketing, allowing companies to engage ...
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How to make Brand Content Collaboration work for you
Content is the outward face of any brand. It’s what customers see on websites, blogs, and social media to form their opinions of a company. Having great content is extremely important for any ...
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How To Negotiate With Brands as an Influencer
Most people coming into the influencer scene will not have any experience negotiating with brands. This gives brands greater leverage to get more content out of you with less pay. Learning how to ...
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How to Create an Effective Social Campaign for your Business
It’s 2023, so at this point, you know that your business needs a social media strategy. It’s necessary for all modern businesses, ranging from small mom-and-pop stores to e-commerce giants and ...
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How to Get Brand Partnerships as an Influencer
Oftentimes, influencers have to work around the clock to even have a chance in making a sustainable income. Similar to how businesses rely on influencers for campaigns, influencers thrive off ...
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How To Get on TikTok’s For You Page (2022)
As TikTok continues to rise as a leading social media platform, finding success within the TikTok influencer marketing landscape continues to change. As the platform develops, competition to make it ...
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How to Write a Killer Influencer Contract (With Sample Template)
Influencer marketing is a modern, exciting way to promote your brand online. Unfortunately, this virtual medium comes with challenges. How do you compose a legal contract between the influencer and ...
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How-To Guide: Influencer Marketing for New Businesses
Influencer marketing is rising, and it’s not slowing down anytime soon. As social media becomes more relevant in our society, more and more brands are harnessing it to achieve their goals. If ...
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How to Make Money on Patreon as a Creator
Content creators have the ability to generate multiple streams of income from their social media platforms through advertisements, sponsorships, and sales. Although influencers can make a lot of ...
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How to Get a Job in the Influencer Industry
When people outside of the industry think of influencer marketing, they may only think of the final product, an influencer and an ad, that they come in contact with on their own social media ...
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How to YouTube Influencer Marketing for Brands Breaking into the Space
Influencer Marketing can be found on every social media platform today in various shapes and forms. Novelty has come along with creating TikTok and Instagram campaigns but YouTube influencer ...
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How to Go Live on Instagram for Influencers and Brands
If you follow any big brands or influencers, you may be familiar with the concept of live streaming on Instagram. Live streaming has become mainstream among social media users. It is a powerful and ...
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How to Go Live on YouTube: Intro to Livestreaming
Similar to many social media apps, YouTube created a live streaming feature where fans can watch their favorite YouTubers live on camera. YouTube live has connected users across the world allowing ...
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How to Go Live on TikTok: Step by Step Guide
Everyone is on TikTok and it’s not hard to see why. From lip syncs to dance videos and pranks, there are endless opportunities for entertainment. But TikTok just got a little bigger with the newly ...
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How To: Holiday Marketing with Influencers on Social Media
The holiday season is upon us and, despite COVID-19, the holiday spirit is still in full swing. The holiday season represents an integral moment for businesses and marketers to engage with consumers. ...
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How to Grow Your TikTok Account
In recent years, TikTok has become a household name. With more than 800M active users worldwide, TikTok has skyrocketed in popularity, drawing in 2B downloads on the App Store and Google Play. With ...
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How to Have a Safe Halloween: Tips from Your Favorite Influencers
October 31st is just around the corner. The tone was set perfectly for Halloween this year; it falls on a Saturday and there will be a full moon that night. It seems like the best-case scenario, ...
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How to Get Monetized on YouTube
Getting monetized on YouTube is often a big milestone for many influencers. This status can lead influencers to bigger and better opportunities, and often comes with a sense of accomplishment. But ...
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How to Grow Your Brand with a Facebook Business Profile
Since its inception, the hallmark of Facebook’s platform is to match users to the content and connections they are seeking. In the spirit of connection, the Facebook business profile has redefined ...
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How to Grow Instagram Story Views
Contrary to popular belief, the social media platform Instagram is not just for personal use. More and more companies are turning to Instagram as their way of online marketing, which has shown to be ...
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How to Add a Link to Instagram Story: A Guide for Influencers and Brands
From its launch in 2010, Instagram has continued to grow in popularity among users, creators, and brands. Following the desires of their audience, Instagram added features like videos, direct ...
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How to Find Instagram Influencers
Influencer Marketing is a creative marketing approach that is revolutionizing the digital marketing industry. It involves endorsements and product placements from people and organizations with a high ...
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How to Be An Instagram Influencer
The well-known app, Instagram, has become a powerhouse for influencers around the world to create personal brands. Getting “influencer status” comes with many perks especially in today’s age of ...
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Rapid Fire Tips for How to Become a TikTok Influencer
When striving to be an influencer, you are competing against and trying to outshine hundreds of millions of people as well as be noticed by them. In this article, you will learn 10 insider tips and ...
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How To Use Facebook Groups for Business
With so many social media sites on the rise, it may be hard to believe that Facebook is still the most commonly used platform with over 2.45 billion monthly active users. For marketers, it is vital ...
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How to Be TikTok Famous: Do’s and Don’ts
Have you ever wondered why some people can be super TikTok famous meanwhile the rest of the population just isn’t? Your content might not even be that different from theirs. This phenomenon occurs ...
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TikTok for Business Launches: What is It and How to Use It
TikTok’s rapid growth has provided a new social media platform that includes content for every niche out there. With 2 billion app downloads and over 1 billion accounts made, TikTok quickly reached ...
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Complete Guide on How to Start a YouTube Channel
Content creators on YouTube have changed the vision of an ideal career path for this new generation. On YouTube, anyone and everyone can express themselves creatively and support themselves ...
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Reddit Influencer Marketing: How to Use Reddit for Brands, Marketers and Influencers
Reddit is a widely successful social media platform that provides information to any and all topics via thread format. Through individual threads, one can start conversations, ask questions, and ...
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How to Use Facebook Groups in Your Social Media Strategy
On Facebook, there are plenty of tools for brands and businesses to reach their target audiences and reach their specific goals. Mainly, using Facebook Pages and Facebook Groups are two main ...
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How To: Influencer Marketing for Small Businesses
Influencer marketing for small businesses can be an extremely cost-effective way to raise brand awareness. Influencer marketing campaigns, when done correctly, put a business in front of their ...
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How to Find TikTok Influencers
Since its launch in 2017, TikTok has taken the internet by storm with over 1.5 Billion downloads. It all started as an average video-sharing app in China, however, after merging with Musical.ly in ...
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How to Use Twitter as a Reliable News Source
With concern over the validity of news increasing for most people, many Twitter users have started to question if the information they’re reading is accurate. Anyone is able to make an account and ...
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How to Become an Influencer in 2020
There is no growth-hack formula to being someone online that others desire to follow. But, there is a way to become an influencer that will build a rewarding and authentic career on social media. ...
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How to Drive Traffic to Your Website
Most people know what search engine optimization (SEO) is. The problem is many assume it’s the only way to generate traffic to their website. Luckily, this is far from the truth. Companies that ...
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How to Manage Screen Time for Kids During COVID-19
How much screen time is too much in the era of COVID-19? Parents all around the world are asking themselves this question, as their kids spend every waking hour watching TikToks and playing video ...
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How to Get Famous on TikTok
If you’re just now getting into TikTok, you’re already late to the party. Luckily, it won’t take long for you to catch up! TikTok revolves around trends like popular dances, funny voice-overs, ...
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How to Go Viral on Instagram
Going viral on Instagram is a growing trend among Millennials and Gen Z. While this may seem unattainable to most, is it anything but a pipe dream. Social media has taken the world by storm…and ...
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How Brands Can Take Advantage of Viral Challenges
If you are an avid social media user, chances are you’ve stumbled across a viral challenge. But what exactly is a viral challenge? Essentially, viral challenges are trending activities that anyone ...
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How to Run Successful Social Media Campaigns from Start to Finish
Our intake of social media content daily, even hourly, makes it difficult to understand the amount of work behind the barrage of campaigns in our feed. To effectively capture an audience and motivate ...
How To
How to Create a Social Media Branding Strategy
At the heart of a brand– and its success– is their social media presence. Whether you are an established company or just starting out, your social media branding strategy is key to building a ...
How To
How to Find Influencers in Your Industry
When it comes to influencer marketing one of the biggest difficulties companies face is how to find influencers in your industry to work with. Not only do you have to make sure you are working with ...
How To
How to Run LinkedIn Ads
When thinking about digital marketing or advertising on social media sites, LinkedIn is not always the first to platform to come to mind. However, with over half a billion users, LinkedIn is number ...
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How to Do a Digital Detox and Engage Your Followers
Grayson and Ethan Dolan are among the many influencers partaking in a digital detox. The celebrity twins recently stayed off their phones during their week-long trip to Hawaii; their Instagram posts ...
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How to Build the Best Experiential Marketing Campaigns
As more of the world becomes digital with the rise of social media, automated processes, virtual reality, and artificial intelligence– just to name a few– could the secret to capturing your ...
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How to Follow Influencer Marketing Laws
What Are Influencer Marketing Laws? As with any marketing strategy, legal and ethical issues come into play. In regard to influencer marketing, the biggest concerns revolve around transparency and ...
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How to Effectively Manage Multiple Social Media Accounts
Did your business evolve in the past few years? If you went from three social media accounts to owning 20 of them, it could become challenging to manage all of them successfully. Especially if ...
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How to Establish an Influencer Relationship
To understand the difference between celebrity endorsements and influencer marketing, you really don’t need to look any further than the title of this post. The key is right there in the word ...
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How to Become an Amazon Influencer
If you are a highly followed social media user and need an extra source of income, pay close attention! The Amazon Influencer Program is a relatively new initiative where influencers on Instagram, ...
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How to Make Money on TikTok
Is TikTok just Vine 2.0? Definitely not. At its peak, Vine only had about 200 million monthly users. TikTok, on the other hand, already has 500 million monthly users and is growing exponentially by ...
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How to Get Sponsored on Instagram
These days you are either an Instagram influencer or want to be one! With an average earning of $300 per sponsored post on Instagram, it’s easy to understand why becoming a social media influencer ...
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How to Become an Instagram Influencer in 2019
Being an Instagram influencer is not easy, but it is even harder to become one. It’s difficult, but it is not impossible, and there are ways that you can become an Instagram influencer if you ...
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How to Make Money on Twitch
Twitch has become the go-to platform for gamers. Each month, over 2 million gamers broadcast live and 15 million users tune in to watch or play every day, according to this Business of Apps report. ...
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How to Get Verified on Instagram
Have you ever wondered what that little blue checkmark next to your favorite Instagram influencers and celebrities is? The blue check next to an Instagram account’s name means that the account has ...
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How to Go Viral on YouTube
The title of “online influencer” has become a career, made possible with the help of YouTube and the many social media platforms active today. Many years ago, there was never even the idea of ...
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How to Get Paid on YouTube
It’s no secret that there’s some big money involved with the top names in YouTube. In 2018, Logan Paul and PewDiePie both made around $15 million. Though reaching that level of success is pretty ...
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How to Gain Twitch Followers
Twitch is the most popular streaming website in the world. With over 2.3 million streamers playing content per month, it is extremely difficult to gain traction as a popular streamer. But, month ...
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What Are YouTube Tags and Why They Matter
What Are YouTube Tags? YouTube tags are words or phrases that are included by the user uploading a video to give YouTube context on what the video is about. It’s an important factor in the ...
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How to Get on Tik Tok’s “For You” Page (Updated for 2021)
When you open up the Tik Tok app, you are presented with a seamless display of short-form videos. Carefully curated based on your past watch and like history, this “For You” page recommends ...
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How to Write an Influencer Marketing Brief That Gets Results
There’s no denying the raw power that influencer marketing has had on the world, and as a business trying to sell your products and services and get your name out to the masses, using an influencer ...
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How to Gain Followers on Instagram
With over a billion monthly active users, Instagram has grown to become the third largest social network on Earth. Second, only to Facebook and YouTube, Instagram has exploded in recent years as an ...
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How To Start A YouTube Channel
Who doesn’t watch YouTube these days? Created in 2005, YouTube is an American social media platform for video-sharing. With over 1.5 billion users, it is among the top social media platforms in ...
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How To Create An Instagram Aesthetic
By Kyleigh Eaton Looking to give your Instagram feed the ultimate makeover? Look no further! We have compiled the top techniques used by the best Instagram influencers to create a unique Instagram ...
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How To Become A Social Media Influencer
By Ryan Eaton The rise of social media came suddenly and continues to evolve. Since its emergence, many participants have struggled to find the sole purpose; however, social media influencers have ...
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10 Easy Ways To Use Snapchat For Business
Today, Snapchat serves a purpose greater than simply sending funny filtered pictures to your friends. With over 187 million users daily, Snapchat has grown to be one of the most successful apps to ...
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How To Make Good Instagram Captions
By Jessica Paolucci Ever wonder, what really qualifies Instagram captions as “good?” Well, you’ve come to the right place. A quality Instagram post is measured on its ability to catch as ...
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How to Get Started with Influencer Marketing
Influencer marketing is here to stay. If you are not among the 65% of marketers who are planning to launch an influencer program in the next 12 months, I am genuinely curious to hear why. Every day, ...
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5 Ways To Measure The ROI Of Influencer Marketing
10 minute read This post was originally published on Digital Tech Diaries. “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” – John Wanamaker, 19th ...
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10 Reasons To Launch An Influencer Marketing Campaign Today
Marketing In The Social Age As the world has shifted to social media, consumers look at fellow consumers to inform their purchasing decisions. Instead of looking at companies, as they did in the ...
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The 4 Elements For A Successful Influencer Campaign
New to the influencer marketing game? Here’s how to set up an influencer marketing campaign. Influencer marketing is changing the way brands interact with communities and customers. A recent ...
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How To Pick Influencers For Your Influencer Marketing Campaign
Do you know how to pick influencers for an influencer marketing campaign? The impact of your influencer marketing campaign depends on the quality of your influencers. Influencers come in all shapes ...
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The Ultimate Guide To Writing Attention Grabbing Headlines
The purported “father of advertising” David Ogilvy once said: “On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have ...
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The Idea Architect
On What To Blog About Wake Up We often submerge ourselves in the mediocrity of our everyday life. By walking past the same buildings, having the same conversations, and driving on the same roads, ...
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Seduce me. Sincerely, your reader.
The sheer number of voices in our digital climate makes luring readers to your content difficult! Keeping them hooked is an art. We tend to leave poetry to Poe and prose to Shakespeare. However, ...
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7 Apps For Instagram To Help You Post Like A Pro
Are you tired of seeing the same old pics clog up your Instagram feed? Me too… Food pics, selfies, cute puppies. Over and over and over again. Chances are that if we’re thinking this, your ...
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Inspirational Digital Marketing Insights Straight From SearchLove
Average marketers produce average results. You, I’m guessing, don’t want to be average. You want to be better, you want to be remarkable. Being remarkable means you need to use damn good ...
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Kickstart Your Crowdfunding Marketing Success
Since its momentous ride to fame in 2009, crowdfunding has been exposing some of the most revolutionary ideas, gadgets, and entrepreneurial talent across the globe to the masses. Platforms like ...
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How To Optimize Your Tinder: Part I
Welcome To The Wonderful World of Online Dating. That’s a weird thing to hear – right? After all, online dating is strictly for creeps and weirdos who are too socially awkward to meet ...
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