The Big Reach

NeoReach’s most interesting topics and trends.

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Announcing the Launch of Tensor Social’s New Email Match Feature

Tensor Social is excited to announce the launch of the platform’s new reverse email match feature. The tool allows users to upload a CSV of email addresses to generate a list of corresponding ...

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Elon Musk Bought Twitter? Everything You Need To Know

Twitter is kind of infamous, at this point. Countless people have built or ended their careers with a tweet. Lately, Elon Musk has been using Twitter to negotiate his deal with, well, Twitter. The ...

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From Fanfiction To Movies: What is Wattpad and Why is It In

In an era where content creation is a pivotal aspect of businesses models across fields, defining what is Wattpad and investigating how the platform has changed the entertainment industry is ...

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Politicians are turning to TikTok for the Ukraine Russian War

Since the start of the Ukraine Russian War, TikTok has become a hub for information, some reliable and some problematic. Social media have thus far been known for building digital communities. On ...

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What is TikTok Live Gifting? Everything You Need to Know

TikTok has always prioritized giving creators the freedom to be creative and bold, but they also want to allow creators to make money off their content. With the addition of TikTok live gifting, ...

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Hype House Netflix: From Social Media to Streaming

Hype House is one of TikTok’s longest running content-creating houses based in Los Angeles, California. Hype House along with other creative collectives allows influencers or content creators to ...

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How Mark Cuban is Using NFTs as a Marketing Play

Mark Cuban is well-known for his appearances on Shark Tank, entrepreneurial ventures in the tech industry, and ownership of the Dallas Mavericks. The savvy billionaire has recently dipped his toes ...

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No More Swipe Up: How Instagram Link Sticker Affects Brands & Creators

As of last month, Instagram has decided to ditch the traditional Swipe Up link feature for Stories and replace it with Link Stickers instead. Sharing external links on Instagram is beneficial to both ...

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Twitch Top Earners Revealed! This Is How Much Streamers Are Making

This has been a tough week for Twitch as a majority of their private company information has been leaked. The powerhouse in streaming was exposed on Wednesday when a 125GB torrent link was posted on ...

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The Olympics on TikTok is Changing This Year’s Experience for Viewers and Athletes

The Olympics on TikTok brought spectators together to root for their favorite athletes and light to life in the Olympic Village. Unlike previous year’s Olympics, which were watched either in the ...

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A Cobie Crypto Stream Worth $250,000

Late last night CryptoCobain began to wind down his regular Twitch livestream. “Alright,” he said, “I’m gonna go to bed, but I’m gonna raid someone.” He planned to stay on for 15 minutes, ...

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Influencers’ Moves Involving NFT

In today’s age of cutting-edge blockchain technology, there is yet another new idea that we must wrap our heads around: NFTs. It’s a recent development of technology called an NFT or ...

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Clash App Acquires Byte to Pioneer Creator Monetization

From the potential TikTok ban to major platform shifts, 2020 proved monumental in social media history, yet 2021 is shaping up to be even more eventful. We previously wrote about Clash when they ...

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Ratatouille: The TikTok Musical Bringing Broadway to the Small Screens

The countdown has begun for a new TikTok musical coming to screens for a one-night production on January first. TikTok creators have designed a new musical on the app based on the movie Ratatouille. ...

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What is OnlyFans?

The social media world is in constant flux and with consumers wanting more exclusivity and community, subscription-based platforms are growing. Monetization has been the main pull for influencers and ...

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Instagram Hiding Posts From All Hashtags Until After Election

In the news recently, many social media sites have gone under fire for failing to flag or correct misinformation on their platforms. Facing criticism, especially from politicians like Alexandria ...

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Influencers Supporting USPS

When it comes to online activism, more and more influencers have begun to use their voice to speak their mind and spread awareness. With what some are calling a “war” on the United States Postal ...

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WeChat Ban & TikTok App Store Restrictions

The Commerce Department announced on Saturday the official WeChat ban and new TikTok restrictions in the US. The release said no app store will be allowed to update or permit new downloads of either ...

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Buying TikTok: Oracle Wins TikTok Deal Over Microsoft

We bring good news for US TikTok lovers! In the race for banning or buying TikTok, it appears as if Oracle will partner with ByteDance in managing US operations, resulting in the prevention of a ...

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TikTok CEO Resigns After 100 Days

Kevin Mayer, TikTok CEO, just resigned after 100 short days. The former Disney executive joined the TikTok team back in May. But why would Kevin Mayer quit now? FT Exclusive: TikTok chief executive ...

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TikTok Ban Updates: What’s Happening to TikTok?

In the past month, the popular content creation app TikTok has been banned by the Indian government after news about data mining by the Chinese government. President Donald Trump followed precedent, ...

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Empowering Women in Business Can Lift the World Out of Poverty

Who runs the world… GIRLS! You got that right! Let’s give a round of applause for the lovely women in business out there that have infiltrated a male-dominated territory. *Cue applause* Women ...

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Twitter Hack

While the majority of the world is eagerly awaiting the end of this unpredictable year, it seems we are still receiving more and more news stories that come out of right field. The newest of these ...

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New Instagram Feature Allows Users to Pin Comments

Since May 2020, Instagram has been testing exciting new features to enhance the user experience. Among these features is the “Pin Comment” feature that just released on July 7th. This new ...

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TikTok Banned in India: Here’s Why

The Indian Government announced Monday evening that they were banning 59 apps from use. TikTok was the first app named on the lengthy list, raising global concern. TikTok, owned and operated by the ...

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Facebook Ad Boycott

Facebook has been instrumental in paving the way for social media marketing for years. The large reach on both Facebook and their acquired platform, Instagram, has been a primary tool for brands ...

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Community App Allows Influencers to Personally Text You

In today’s age, texting is the most widespread and honest form of communication among coworkers, friends, and family. There’s a coveted intimacy in texting someone that you don’t get from an ...

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Resources for BLM Movement: How You Can Be the Change

George Floyd was a Black man killed by police officers in Minneapolis on May 25, 2020. Since then, protests against police brutality have occurred in all 50 states and multiple other countries. ...

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Activism on Social Media: BLM

Blowing up on social media, news regarding the Black Lives Matter movement (BLM for short) has probably made its way to you already. Due to recent events involving police brutality, the BLM movement ...

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Zoom Video Conferencing Is Changing the Way We Interact

It’s safe to say that the COVID-19 pandemic has flipped the world upside down, and the way we do things has been changing because of it. When you’re being advised to stay at home and social ...

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CPM Values Are at an All-time Low…Here’s Why

What’s a CPM? CPM, or Cost Per Thousand, is a marketing term that reflects the price of 1,000 advertisement impressions on a given website. For example, if a publisher charges $1 every 1,000 ...

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Goodbye, VSCO Girl…Hello, EGirl

If you’ve spent countless hours on TikTok before, then you know that TikTok trends tend to take over the internet and sometimes end up creating new subgroups of users. TikTok girls don’t all post ...

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Memeified: The Michael Bloomberg Campaign

What’s the best way to reach Millennials and Gen Z? Michael Bloomberg would say memes. Along with Meme 2020, presidential candidate Michael Bloomberg has launched a campaign full of sponsored ads ...

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Why These Top Kid YouTubers Could Lose Millions

YouTube is being forced to respond to allegations by the Federal Trade Commission (FTC) of the insatiable platform violating the 1998 Children’s Online Privacy Protection Act (COPPA). The ...

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Facebook for Creators: What You Need to Know about Their Creator Program

As the influencer marketing industry continues its boom, social media companies look for new ways to keep content creators engaged. With video at the forefront of digital marketing, social media ...

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Introducing Facebook’s Whale App

Have you ever been stuck in that one awkward moment, that you could not express in words or emotions…BUT you can picture the perfect meme that would do the talking for you? If only it were that ...

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