Top 12 Twitch Influencer Marketing Agencies

Edelman has been in business since 1952 and is a global public-relations firm run from New York with offices in every major market.

On Twitch it does the earned-media idea with streamers inside it: a brand builds something the chat can play with, and the press covers what happened. It is one of three agencies on this page that publish a Twitch-specific viewership figure, and its larger numbers are earned-reach estimates rather than platform counts, labelled as such below.

KFC Mexico's KFCero Waste built a branded Minecraft mod, and 80+ hours of gameplay drew 5,727+ Twitch viewers and 26K+ chicken pieces donated, the equivalent of 13K real meals. Xbox's Power Your Dreams launch produced 84M video views and 2,300+ pieces of launch-week coverage across 15 publications and markets. Halo Wars 2's campaign reached 575M, an earned-reach estimate, with 4.2M views.

Best for a brand that wants a Twitch idea big enough to become a news story.

We Are Social has run social-first campaigns from London since 2008, with offices from Los Angeles to Jakarta.

On Twitch it builds the live event first and the streamer programme around it. Its Twitch cases are tournaments and live broadcasts fronted by creators, reported as blended totals across Twitch and YouTube with a viewership figure for the live moment itself. None publishes a click or a sale.

Sky Broadband's #NoMoreExcuses tournament drew 200K live viewers averaging 12 minutes of watch time, 84M impressions and 4.5M campaign film views. Uber Eats' #BringIt supported 15 streamers for 4M reach and 70K hashtag uses. Interpride's Global Pride Crossing produced 1M minutes watched across Twitch, Facebook and YouTube, with 25M hashtag impressions and 90 pieces of news coverage.

Best for a brand that wants a creator-fronted live event built for Twitch and YouTube together.

Socially Powerful was founded in London in 2017 and runs social and creator programmes from London, New York, Dubai and Beijing.

On Twitch it builds the standing roster. Its Lenovo work is a retained stream team rather than a campaign, and the outcome it publishes is the audience that team built, which is the one figure on this page that measures a Twitch audience an agency created and kept. Its other Twitch case is a twelve-month retained programme where Twitch is one of seven channels and no Twitch-specific figure exists.

Lenovo Legion's stream team of gaming creators, running across YouTube, Twitch, Instagram and TikTok, gained 1.1M stream followers, 13M impressions and 26M ad placement views. TikTok's own western launch, for which Socially Powerful has been a retained agency since 2018, reports 500M+ impressions across the twelve-month programme.

Best for a gaming hardware or platform brand that wants a standing streamer roster rather than a campaign.

Viral Nation was founded in 2014 and runs creator campaigns from Toronto, with a client list across games, consumer and entertainment brands.

On Twitch it runs the multi-platform gaming activation, with Twitch named as one of five channels and every figure blended across all of them. Its one Twitch case is eight years old and was the inaugural edition of a tournament that still runs, so the figures are a benchmark from 2018 rather than a current result, and the largest livestream number on the page belongs to YouTube.

PUBG Mobile's Star Challenge put creators across Twitch, Instagram, Twitter, Facebook and YouTube in many countries behind the game's first global tournament, for 3.5M reach, 2.4M impressions and 1.5M interactions, and a six-hour pre-show on the game's YouTube channel that drew 350K viewers in under a day.

Best for a game publisher that wants Twitch inside a multi-country creator activation.

Influencer was founded in 2015 and runs creator campaigns from London and New York, with a Riyadh office and a client list across games, retail and consumer brands.

On Twitch it has one published case, and it is the only one on this page where the creator brief is a stream rather than a post: two gaming creators went live for a minimum of four hours each for a housing charity. The figures are small and honest, the stated goal was donations, and no donation figure follows. Everything else in its gaming record runs on other platforms.

Shelter's Driving Action campaign put two gaming creators live on Twitch for at least four hours each, reaching 38.5K against a combined audience of 329K.

Best for a charity or cause brand that wants a small, Twitch-first activation with the brief on the page.

The Goat Agency was founded in London in 2015 and runs creator campaigns worldwide, with a client list across games, fashion and consumer brands.

On Twitch it casts named streamers inside a cross-platform launch. Its one Twitch case names the two streamers on the page, runs them alongside Instagram, TikTok and YouTube Shorts creators, and reports a blended engagement total with a sentiment rate beside it. The stated goal included purchase intent, and no purchase-intent figure follows. Its published return on ad spend belongs to a cinema campaign that never touched Twitch.

World of Warcraft's War Within expansion launch in the UK and Nordics ran ten crossover creators, two of them Twitch streamers, through a three-phase brief ending in a Collector's Edition giveaway, for 631K engagements at 90% positive sentiment and two award nominations.

Best for a game publisher that wants Twitch streamers cast inside a cross-platform launch.

SAMY was founded in 2020 and runs creator campaigns from Madrid for fashion, consumer and lifestyle brands.

On Twitch it builds the one-shot stream and puts the rest of the campaign around it. Its one Twitch case is the clearest example on this page of Twitch as the stage rather than a channel in a list, and it is one of three agencies here that publish a Twitch-specific view count against a named brand. The creator's channel size is not published, so the reach behind the figure cannot be sized.

Crocs' #CrocsHolidayJam activated a single high-impact stream with German creator HoneyPuu, for 140.4K Twitch views, with a social teaser and content roll-out that added 292.3K Instagram views and 62.7K TikTok impressions.

Best for a consumer brand that wants one Twitch stream built as the centre of a campaign.

Pepper was founded in London in 2019 and is a small creator agency whose published work runs across travel, entertainment, finance and games.

On Twitch it runs the streamer inside a phased game launch: wishlist-building before release, an incentive push, then sales-focused activations at launch, with live streams as one layer beside TikTok and Instagram creators and paid amplification. Its one Twitch case is honest about what the streams did, with the agency's own learning printed on the page, and it stops short of the wishlist or sales figure the brief was set on.

Thunderful Games' SteamWorld Heist II launch produced 1.93M impressions, 44.9K engagements and 38.6K clicks across the phased rollout, with cost per click coming in 95% better than the plan, and the agency noting that streamers exceeded their contracted time with consistent viewer engagement.

Best for an indie or mid-size game publisher that wants streamers inside a phased wishlist-to-launch campaign.

Exprexion Creators traded as Audiencly until it was folded into Flexion Mobile and renamed, and it has run gaming creator campaigns from Düsseldorf since 2018.

On Twitch it runs localisation: European streamers and YouTubers introducing a game to their own markets around a dated in-game season. Its creators hub claims a thousand-plus Twitch streamers on its books, a directory-style total with no period behind it, and of the case pages on its new site only one names Twitch, so the record on this platform is one campaign with blended figures.

Marvel Snap's European launch for its second-anniversary season partnered 22 creators across regions, for 1.2M+ views, 48K+ likes and 2K+ comments across Twitch streams, YouTube integrations and dedicated video content.

Best for a game publisher localising a title in Europe with streamers and YouTubers.

Famesters was founded in Limassol in 2017 and runs creator campaigns for games and iGaming brands, and two of its published Twitch clients are betting platforms.

On Twitch it publishes the funnel down to the deposit, which almost nobody else on this page does, and it is the one agency here that splits a click-through rate by platform so Twitch's own contribution is visible. It also states a $10,000 minimum budget on its own FAQ. One of its Twitch cases carries figures its live page no longer shows, and those are left out here.

Playbet.io's programme produced 7,555 clicks, 499 registrations and 95 first deposits at a 31.9% deposit conversion rate, on roughly 1M reach. Konami's campaign held a 25.98% click-through rate on Twitch against 4.04% on YouTube, with 14.4K total clicks and a 31% share of landing-page traffic. Leon's programme acquired first deposits at $66 each.

Best for a games or iGaming brand that wants Twitch measured on registrations and deposits, from $10,000.

Zorka.Agency has run campaigns from Limassol since 2014 for game publishers, and publishes pricing tiers from $20K+ on its homepage.

On Twitch it runs game launches with streamers, and it is one of three agencies on this page that publish a Twitch-specific viewership figure. Much of its Twitch record is custom extensions and esports team management rather than creator campaigns, and its stat blocks print the word positive where a return should be, so only the creator cases with a number are cited here.

Hotta Studio's Neverness to Everness launch drew 14K average concurrent Twitch viewers and 4M+ views across YouTube and TikTok. Plarium's Raid: Shadow Legends collaboration with s1mple and NAVI cut the cost per acquisition by 20%.

Best for a game publisher that wants streamer launches with the cost per acquisition tracked, from $20K.