Top 11 Tech and SaaS Influencer Marketing Agencies

Ogilvy is a New York network agency founded in 1948 and part of WPP, with offices in most markets an advertiser can buy in.

What it sells a technology company is a brand platform rather than a product launch: one idea, built to carry what the company stands for, and the network to put that idea into several markets on the same day. The awards record and the client list reach across every category, so the senior team on a tech brief has usually made this shape of work somewhere else first.

The published tech work reads that way. Instagram's We Make Today reports a nightly campaign audience of 25M. Alibaba Cloud's Your Epic Vibe is a creator call-out that drew tens of thousands of submitted works. The Kingo campaign puts solar energy access at the centre of the idea rather than a product feature.

Best for a technology company that needs to say what it stands for, in several markets at once, rather than sell a specific release.

Edelman is a New York communications firm founded in 1952, running in the same markets as the network agencies around it.

It comes at technology from public relations rather than from creator marketing, and that changes what gets counted. Coverage, sentiment and time spent sit alongside the view totals rather than behind them, and a creator programme is planned as one surface inside a launch that also runs press, events and paid social.

Both of its published tech campaigns are for Samsung. Missing Masterpieces reports 1.1 billion earned media impressions and 960 pieces of coverage across 50 countries. Wildlife Watch reports more than 1.9 billion media impressions, 7.7M social engagements, more than 172,700 people signed up as virtual rangers and 94,500 hours watched at an average watch time of 25 minutes. The ranger signups and that 25-minute average are what turn a reach figure into participation.

Best for a technology brand whose launch has to make news in 50 countries in the same week.

Dentsu Creative is the creative network dentsu launched in 2022, run out of London alongside the group's media and customer experience businesses.

Media, data and creative sit under one roof, so a creator programme is planned next to the rest of the buy rather than bolted onto it. Its tech work is built to move what people think about a technology brand, and it measures that directly through survey-tracked lift rather than inferring it from reach.

KPN's A Piece of Me reports a 16% lift in trust, a 9% lift in brand consideration and a 236% rise in conversations. NTT Human Informatics' Interface of Humanity reports more than 2,000 participants, 1.4 billion potential gamers accessed and $2M in earned media value. Intel's Project Athena reports 370M paid media impressions, 14,600 hashtag mentions, a 768% rise in mentions and 90% positive sentiment. Read the units next to the sizes: NTT's 1.4 billion is the audience the campaign could reach, and Intel's 370M describes the buy.

Best for a technology brand tracking perception rather than installs.

YKONE is a Paris agency founded in 2008, built on luxury and travel and now running consumer hardware at the same scale.

What it sells a hardware brand is a whole market seeing a product at the same moment: large creator rosters posting across Instagram, TikTok and Spotify at once, run for houses used to buying awareness rather than clicks. The client list behind it is luxury, premium beauty and tourism boards, and the tech work uses the same machinery.

Samsung's Precision At Scale reports 100M reach, 150M impressions and 5.2M interactions at a 3% engagement rate. Motorola's Sound of Perfection, run on Spotify, reports 67M reach, 100M impressions and 3.5M interactions. reMarkable's Yearly 2025 reports 732M impressions, 2.9M interactions and a 5.5x return on investment, the one return figure in a tech set otherwise built for reach.

Best for consumer hardware launches that need national audience coverage rather than a funnel number.

Billion Dollar Boy is a social-first creator agency founded in 2014, working from London and New York.

It publishes four tech campaigns, and the habit worth buying is that every table names its units. Potential reach is kept apart from delivery, and brand-channel figures are kept apart from creator-channel figures, so a buyer can see which half the creators actually earned rather than taking one blended headline.

Meta's Creators For Causes ran 26 posts from 10 creators for four charities and reports more than 10M video views and more than 7M people reached. Ray-Ban Stories reports 29M potential reach against 1.8M impressions actually delivered and 63,300 engagements. Xiaomi's holiday campaign reports 10.5M reach on the brand's own channels and 14,500 on the creators'. Bose's Spreading Joy reports 23 posts, 121,000 views and 122,000 engagements.

Best for a consumer product launch where the reporting has to survive a procurement review.

Open Influence is a Los Angeles agency founded in 2013, with a record built on entertainment launches for studios and streamers.

Its tech work applies that same model to a consumer device: one platform, one push, a target agreed in the brief, and delivery reported against that target rather than against a round number. A buyer sees the size of the beat, not only the size of the figure.

Its tech evidence is two campaigns. Uber's Comfort Electric, run on TikTok, reports more than 1.6M views, more than 361,000 engagements and more than 5,000 shares and saves against a targeted following of 2.8M. Bose's Summer Amplification reports 81,900 story views at a 3% engagement rate, which the agency sets against a 1.5% industry average, plus 30% more reach and 20% more impressions than the campaign's own goal.

Best for a defined single-platform activation on a consumer device, briefed with a number to beat.

We Are Social is a socially led creative agency founded in London in 2008, running from regional offices across Europe, the Americas and Asia.

Its tech record is built on long client relationships rather than a run of one-off references, and the work is cultural mechanics rather than booked creator rosters: hashtag challenges, in-game formats and stunts made for the platform they run on instead of adapted to it.

It publishes seven tech campaigns. Five of the seven are Samsung or Meta. Samsung's #VideoSnapChallenge reports 33 billion views, three billion engagements and 7.5M user submissions. Meta's Queens of the Metaverse reports 500M impressions from creators with 30M combined followers. Samsung's Ballads for Buds reports 42M reach and 1.7M organic views. Bose's Get Loud reports 37.3M views on its TikTok mission and engagement 68% stronger than the agency's benchmark. Samsung's #ToTheMakers reports 3.8M social engagements and a three-point rise in brand preference.

Best for a large technology brand buying a cultural moment rather than a launch push.

Socially Powerful is a London agency founded in 2017 that staffs teams inside the markets it sells into rather than servicing them from head office.

That local model is what a platform or device launch buys here. The people running the activity sit in the country being entered, the unit of work is an always-on programme rather than a single burst, and it is pointed at a product that has to be adopted, not simply noticed.

Its tech record is three campaigns, and two of them are for the same client. TikTok's launch into Western markets reports more than 500M impressions. A second TikTok campaign, aimed at small businesses, reports 32M views, 2M likes and more than 400,000 new followers, and it is one of very few pieces of business-facing work published anywhere on this page. Xiaomi's campaign reports 20M views and 250,000 clicks.

Best for a platform or device launch that has to land in several markets at once.

Viral Nation is a Toronto agency founded in 2014 that sells creator campaigns, paid social, talent representation and its own measurement products to large advertisers as one contract.

In tech that buys a fourth-quarter retail push: one creative idea run across several platforms at once, with a click figure at the end of it. Most of this page stops at reach, and both of its tech cases carry a number a buyer can act on. The enterprise social programmes and social commerce sold alongside the campaign work are the wider contract a large advertiser signs.

Its two published tech campaigns are holiday pushes for consumer electronics. ViewSonic reports 3.8M views, 10.1M impressions, 76,000 clicks at a 2.5% click-through rate and a 142% over-delivery against target. Energizer reports 806,000 views, 832,000 interactions and 4,600 clicks.

Best for a seasonal consumer electronics push inside a wider enterprise social contract.

The Goat Agency is a London social agency founded in 2015, running creator campaigns across YouTube, TikTok, Instagram and LinkedIn.

Its tech set is the most business-relevant on this page, and the tables are published with the split shown. IBM's 68,000 link clicks break out as 59,000 paid and 9,000 organic, so a buyer can see which half media bought and which half the creators earned. That level of detail is what a tech marketer judged on clicks is looking for.

IBM's Granite campaign ran on LinkedIn and TikTok at a C-suite audience and reports 43M impressions, 9M engagements and those 68,000 link clicks. Qualcomm's Snapdragon activation at Coachella reports $422,000 in revenue generated beside 265M impressions, 14M engagements and 98% positive sentiment. Dell's Gift of Time reports a 16% engagement rate and a CPM 65% below the campaign's KPI.

Best for a tech marketer judged on clicks, especially one selling to a business audience.