Top Influencer Marketing Agencies in India

Ogilvy has a Mumbai office and provides influencer marketing within its wider creative and communications services. Its international cases are relevant to an India brief where the agency must give the product a clear role in the content, then carry that idea through the rest of the campaign.

Hellmann’s Smart Jar in the UK made food storage visible through a temperature-sensitive mayonnaise label. TikTok and Instagram influencers demonstrated the idea alongside brand fans and food-waste campaigners. The full programme earned more than 160 pieces of online and print coverage.

For LEVEL at Barcelona Pride, influencers joined social content, outdoor advertising and live event activity. The combined programme reported an 18% uplift in bookings. Its Pride guide recorded a 20% engagement rate, a separate measure tied to that specific content.

The common feature is a product or service idea that creators can show through an experience. That fits a buyer seeking a coherent campaign across content and communications. For an India assignment, the agency discussion should connect that creative direction to the intended audience groups and the people responsible for adapting and approving each version.

DEPT has offices in Bengaluru, Delhi and Mumbai and manages creator strategy, sourcing and campaign delivery. Its BISSELL work offers a useful comparison for an India brief that needs different creators to explain a product while keeping its practical benefits consistent across content.

The BISSELL pilot ran in the Netherlands, Germany and France. Pet, family and cleaning creators received products suited to their lifestyles and used them in everyday situations. The programme reported 15.5M organic impressions. The production approach combined product education with room for creators to develop their own demonstrations.

DEPT’s eBay relationship shows a broader content operation. The social programme covers the UK and Germany, with creator work forming part of the approach. Within that relationship, the Love Island sponsorship programme reported 217M impressions across its combined activity.

These cases support different buying needs: a focused product-content pilot and creator delivery inside continuing brand work. DEPT suits a team planning to learn from initial creative before expanding the programme. For the India proposal, make the audience groups and language review explicit so those decisions can shape the pilot and its reporting.

M&C Saatchi has offices in Bengaluru and Delhi and offers specialist social and creator marketing. Its selected international work is useful for an India brief that starts with an audience interest, then needs a creator approach that can express the brand within it.

Samsonite’s continuing programme, published within the agency’s Americas work, brought travel and lifestyle creators into the brand’s social content. The campaign reported more than 7.3M social impressions and a 16% increase in brand searches. The work made travel experience central to the product presentation.

For Visit Iceland, the agency invited reality-show personalities to travel through the destination while fans followed their story. The programme’s social posts recorded 19.6M views. Its audience connection came from an existing entertainment interest.

M&C Saatchi fits a buyer deciding which relationship between creator and audience best serves the campaign. A continuing travel partnership and a timely personality-led trip require different production plans. Those examples can ground the India discussion in the audience you want to reach, with the local team specifying how the content and approvals will be handled.

Weber Shandwick has a Bengaluru office and manages creator work within a wider communications practice. Its published cases suit an India marketing brief where the agency needs to turn a product attribute into a visible experience, with creators helping people understand or explore it.

For SKITTLES Littles, the agency used a New York micro-apartment to express the product’s small size. A design creator remade the space and an apartment-tour creator showed it to viewers. The giveaway offered a year of free rent and generated more than 17K applications, connecting the idea with a defined audience action.

Brawny used influencer collaborations within a programme that combined paid and organic social with earned media. The earned campaign reported 1.8B impressions. That result measures the broader distribution around its cleaning-service concept.

The agency’s strength in these examples is the planning around the content: an experience worth filming and a story that can travel through other channels. Weber Shandwick is relevant when an India launch needs that coordinated creative and communications work. Choose the audience action first, then assess how the proposed team would adapt the idea and manage the creator execution.

Burson has offices in Gurugram, Mumbai and Bengaluru and offers managed influencer work alongside public relations. Its selected international cases show creators performing an active role within a launch, giving a buyer concrete options for entertainment production and pre-launch content.

For Activision Blizzard in the UK, the agency built a filmed challenge around a recreated Call of Duty safehouse. The programme used creator and brand channels, streamer activity, press and paid social. It reported 12.6M organic views and 374K+ campaign engagements.

Starbucks’ Harry Potter collection in Thailand used another model. Influencer seeding introduced the collection before a media and blogger event. The full campaign reported over 5.3M engagements and nearly 18M reach, combining anticipation with coverage of the launch experience.

Burson is suited to a buyer whose India brief needs production and communications to follow a common launch plan. The cases show how a competition and a product collection can each give creators a reason to participate. That makes the proposed creative format, casting and distribution responsibilities useful points of comparison when choosing the agency team for your audience.

Influencer.in is a managed creator agency and platform from Social Beat, with offices in India. Its selected cases focus on consumer discovery through creators, including a restaurant programme tied to named cities. That makes the work relevant to buyers who can define where the customer action should happen.

For Smoke House Deli in Delhi and Bangalore, the agency used creator content to present the restaurant experience. The case reports 80K+ reach, 70K+ views and 7K+ engagements. Those are separate campaign measures, each useful for discussing how the content was distributed and received.

For Go Colors, the agency worked with mom creators in an India campaign. It reported 365K+ reach and 15K+ engagements. The casting gave the apparel brief a specific audience perspective through the people making the content.

Influencer.in suits a shortlist for a city activation or a consumer product aimed at a defined audience group. Its cases provide direct Indian delivery examples to examine, with the customer setting visible in the work. Compare the proposed creators with the locations and audience interests in your brief, then agree the content and customer response the programme should support.

Greenroom Now is a content and influencer studio based in Bengaluru. Its selected work includes a South India programme for Horlicks Women’s Plus and an apparel campaign for XYXX. The portfolio is relevant when the agency brief needs varied creator formats within a common consumer message.

For Horlicks, Greenroom ran an ongoing programme using regional creators, television personalities and a culinary creator. The work combined calcium-awareness content with familiar lifestyle and food settings. The agency reports approximately 3.7M views across the programme, with 299K+ likes and 3.1K+ comments.

XYXX used vox-pop content and regional creators to present the apparel brand. Its campaign reported 1.37M views. That is a separate content approach, using audience-facing conversation alongside creator interpretation of the brief.

Greenroom is a useful candidate for a team that wants to buy the creative production around regional casting. Horlicks shows a continuing programme with distinct types of contributors, while XYXX shows another way to develop consumer content. These examples let you discuss the role of each format in the India brief and how product accuracy and creator expression will be reviewed together.

Grynow operates from Gurugram and manages influencer campaigns across creator tiers. Its selected consumer work shows different reasons for viewers to engage: a fashion-store experience for PUMA and nostalgic stories for Paper Boat. Those formats give an India buyer concrete creative approaches to compare.

For PUMA’s Propah Lady collection, creators visited outlets and captured moments for social content. Personalised notes connected the gifting to the collection’s celebrity association. The agency reports 800K+ achieved views and a roster of 60 KOLs for the campaign.

Paper Boat’s campaign asked creators to tell nostalgic stories and encouraged viewers to share their own memories in comments. The case reports 2.8M under an average-views label. That measure retains its published basis, distinct from the PUMA campaign’s achieved-view total.

Grynow suits a product brief where the creator experience should give viewers something to respond to. A store visit makes the apparel tangible; personal memories give the beverage story an emotional context. The choice between those approaches should follow the audience and product role in your own brief, with casting and production organised around the content you want to make.

Monk-E is a creator management and production company whose selected work includes branded shows for Mountain Dew and IKEA India. Its portfolio is useful when the brief needs a format viewers can return to, with the product or brand playing a role across a programme.

Mountain Dew’s nationwide podcast and story programme reported 140M+ YouTube views and 11M+ total engagements. Those are cumulative programme results. The content gave the brand a continuing storytelling format through creator participation.

IKEA’s My Happy Space series covered Mumbai, Bangalore and Hyderabad. It reported 14M+ YouTube views and 100K+ engagements. The home setting gave creators a subject to explore while the brand appeared within the experience being shown.

Monk-E fits buyers considering a branded series, a creator partnership or a larger video-production assignment. Its cases make the programme format the central buying decision. A team choosing this approach can assess how the creator carries the story, how the product appears over repeated content and what production responsibilities the agency will own. The reported totals should be read at that continuing-programme scope when planning the measurement for your own work.

Finnet Media is a Mumbai agency combining creator partnerships with content strategy and production. Its selected ClearTax and CRED cases give an India marketing manager direct examples of finance creators explaining a product or a customer task through social content.

For ClearTax, the agency targeted Indian taxpayers through finance-focused creators on Instagram, YouTube and LinkedIn. The campaign reported 14M+ total views across 39 activations, alongside 600K+ likes. The activations are the agency’s reported delivery unit, while views and likes describe the audience response.

The CRED Pay Days campaign used finance and fintech content on Instagram and YouTube. It reported 1M+ views and 200K+ likes. This provides a separate product example for reviewing how the agency connects a financial service with creators who discuss the subject.

Finnet suits a shortlist when the buying task is product education and subject relevance matters to the casting. The selected work gives you practical content to examine for clarity, product accuracy and the customer action being presented. A proposal can then define how your team will review the explanation and what response the campaign is intended to measure.