Influencer Spotlight

Sarah Cooper: Stand-Up Comedian Turned Social Media Star

By Editorial Staff

Sarah Cooper is an American author and comedian who, in the past few months, has become an influential figure in our country. This spring, she rose to fame through a series of viral TikTok videos of her lip-syncing things Donald Trump has said in response to the COVID-19 pandemic. These videos are captioned things like “How To Testing,” “How To Medical,” and “How To ‘More Cases Than Anyone Else in The World.’”

Following the virality of these videos, she blew up on the platform. In addition to TikTok, she gained a significant amount of followers across all social media platforms. Since then, Sarah has continued to receive national attention as she gains popularity through talk shows, a growing social media presence, and a memorable comedy special.

How She Got There

Sarah Cooper’s recent success did not come out of nowhere, she has been working in the industry for years. In her early career, she was performing stand-up comedy in Atlanta while working for Yahoo and, subsequently, Google. By 2014, after she realized her potential for success, she began to focus solely on her career in comedy. As she continued to perform stand-up, she began to make a name for herself in the industry.

Sarah has also proven to be a talented writer. In the past five years, she has released three satirical books, including:

  • 100 Tricks to Appear Smart in Meetings (2016)
  • Draw What Success Looks Like (2016)
  • How to Be Successful Without Hurting Men’s Feelings (2018)

It was announced that 100 Tricks to Appear Smart in Meetings and How to Be Successful Without Hurting Men’s Feelings are both to be adapted as tv series’ within the next year – which is a major accomplishment for any writer

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A Social Media Sensation

Sarah has also established a remarkable social media presence throughout the years. She is candid, relatable, and consistent across platforms. Although her numbers have grown significantly during 2020, she set the stage for herself long before by establishing herself on multiple platforms. We know that she went viral on TikTok because of her Trump videos, but what about these other platforms?


How to more cases than anybody in the world

♬ original sound – Sarah Cooper

On Instagram, she promotes her upcoming projects and posts comedy videos in addition to shots from her personal life. She even has a highlight on her page of her reacting to a past season of The Bachelorette. On Twitter, the platform on which she has the highest following, she has recently been tweeting about politics, her comedy special, and anything interesting that crosses her mind. On YouTube, she posts recordings of her stand-up shows and other comedic skits. On FaceBook, she mostly posts promotional content, such as career announcements and press mentions. 

It is crucial for any influencer to create a personal brand for themselves. As a comedian and television personality, Sarah’s career success is extremely reliant on this personal brand. By looking at each of her social channels, it is clear that Sarah Cooper has done a very impressive job – and that her reach will only grow from here.

Check out Sarah’s social media channels here:

YouTubeSarah Cooper330K
TikTok @watchugotforme935K

2020 and Beyond

Although it’s clear that Sarah Cooper’s career started long before she became a viral sensation, this rise in popularity has led to many opportunities and successes in the past few months. 

In October, her comedy special, Everything’s Fine, released on Netflix – which is an amazing accomplishment for any comedian. With this, she joins the ranks of other famous comedians with Netflix comedy specials, including John Mulaney, Dave Chapelle, Jenny Slate, Aziz Ansari, and more. The special features discussions of politics, race, and other pressing issues in our country. There is also a lengthy list of noteworthy celebrity guests, including Jane Lynch, Jonathan Van Ness, Winona Ryder, and Megan Thee Stallion.

In the wake of her social media virality and Everything’s Fine’s release, Sarah Cooper has gained national recognition as a talented comedian and social media star. She was named “Digital Creator of the Year” by Adweek in addition to being featured in Variety’s “10 Comics To Watch” for 2020. She has also received a few other nominations for awards whose winners will be announced later this year. And, if the trend continues, there are sure to be more to come

In the past few months, she has appeared on multiple talk shows, including The Ellen Degeneres Show, The Tonight Show Starring Jimmy Fallon, The Late Show With Stephen Colbert, and more. This August, she also hosted Jimmy Kimmel Live! with guests Ben Stiller and Holly Humberstone. She even landed a spot speaking at the Democratic National Convention – proving how influential her social media presence has been in the past year.

So, what’s next for Sarah Cooper? She recently spoke to The New York Times about her newfound fame, saying she doesn’t want her success to be linked to Donald Trump. But, she is not a one-hit wonder. With her comedy special, booming social media platforms, and successful book releases, Sarah Cooper has America talking. If the rest of her career goes anything like these past few months, we will definitely be seeing a lot more of her.

This article was written by Rachel Phillis

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