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Best Practices

When is the Best Time to Post on TikTok

By Editorial Staff

Social media powerhouse, TikTok, has changed the internet game forever. This short video app lets creators post videos to the ever changing feed called their “For You Page” or FYP for short. This intense algorithm for the FYP predicts what users want to see and what they will like. Unknown to most TikTok users until recent months, every video posted (no matter the user), ends up on the FYP, but it is a matter of the algorithm for it to gain any traction. Since this realization, users have been trying to figure out the factors that could have influence on their videos going the slightest bit viral.  One thing that can affect how your video does is timing, so when exactly is the best time to post on TikTok?

Timing Counts

One of many influences on TikTok videos getting views has to do with what the best time to post on TikTok is. Users have started to narrow down this “best time”, determining which time of day, and on what specific days gets them the most views on their videos. Below is a list of the best times to post on TikTok:

  • Monday: 6 AM, 10 AM, & 10 PM
  • Tuesday: 2 AM, 4 AM, & 9 AM
  • Wednesday: 7 AM, 8 AM, & 11 PM
  • Thursday: 12 AM, 9 AM, & 7 PM
  • Friday: 5 AM, 1 PM, & 3 PM
  • Saturday: 11 AM, 7 PM, & 8 PM
  • Sunday: 7 AM, 8 AM, 4 PM

These above times are not a guarantee, but are all shown to be the best time to post on TikTok. It is important to take into consideration who your audience is, where they live, and what their interests are as well. Combining all of this information on when to post a TikTok video will push it all in the right direction to get more views. 

Using Hashtags to Your Advantage

It is important to post during a time where users are active on the app. On average, over 1 billion TikToks are viewed everyday making it easy for your video to get lost in the mix. In order to ensure that your TikTok videos are getting their recognition, make sure you take into account what hashtags you are using as these do play an important role. 

@dixiedamelio

#quiktok #franchisechallenge 👀👀👀

♬ FRANCHISE – Travis Scott

When applying hashtags to your videos, TikTok will give a suggested list of trending hashtags for that specific moment in time. Using this list, along with the best time to post on TikTok, this should help your video get the attention that it deserves! Including the hashtag “fyp” is proven to boost the reach of your video, as that is one of the most used/searched hashtags. 

Looking to run an epic influencer marketing campaign on TikTok? NeoReach has the best experience in creating viral campaigns that convert on social media. Sign up here! 

@lexibrookerivera

bop it!!

♬ Bop It Challenge – Aaron & Pia ♥️🥰

Participating in Popular Challenges

Engaging in popular TikTok challenges is just another simple way to get your account the leverage it needs to start getting noticed. Oftentimes, creating a participating in a popular challenge could be just what you need to get notice from other people. These challenges mixed with the information on posting times set your videos up for maximum exposure. 

@emmachamberlain

#duet with @spaghettandmeatball ok

♬ Ice Dance (From “Edward Scissorhands”) – Ashton Gleckman

Using all the above information to create the best videos possible is just the start to getting more views. All it takes is one video to gather a following that will want to come back to view your content. Remembering that the best time to post on TikTok plays a huge role in the exposure your video will get due to the algorithm!

This article was written by Jake Steel

Want to work with great influencers on TikTok? Get started with us today!

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