Influencer Spotlight

Charli D’amelio Net Worth: Teenager to TikToker

By Editorial Staff

Meet Charli D’amelio

Charli D’amelio is a 15-year-old teenage TikTok sensation. In just under a year, D’amelio has gained 32.6 million followers on TikTok and has been the reigning queen of the app itself. D’amelio started her journey as a competitive dancer of 10 years. Growing up in Norwalk, Connecticut, D’amelio danced competitively at The Spot at JD and has received many title awards for her solo and group performances. She soon took her dancing from the stage to the screen and began posting dance videos. Her dance videos did not take long to take off in this short year and since, she has collaborated with celebrities, events, and fashion brands– all immensely growing Charli D’amelio net worth.

Social Media

Social Media Following:

PlatformHandleFollower Count
TikTok@charlidamelio32.6 million
Instagram@charlidamelio8.7 million
Twitter@charlidamelio571.5k
YouTubecharli damelio1.57 million

 

Charli D’amelio started her social media career by making dance videos on TikTok back in July of 2019. Her quick rise to fame came in tandem with the rise of the app itself. Her dance videos quickly turned into her career after she posted a duet video with TikToker, Move With Joy. This quick choreography sparked a phenomenon on the app and has since grown D’amelio’s dance career and the dance content on TikTok itself. Through her success on TikTok, where she posts multiple dance videos a day, she has also been able to collaborate on dances with celebrities. Recently, D’amelio danced on stage with Bebe Rexha as the opening act for the Jonas Brothers’ tour. 

Charli D’amelio started a YouTube channel after the success of her TikTok account popped off. She has her own channel where she posts common lifestyle content and is able to share her life in more detail and without any dance routines. D’amelio started her channel in November of 2019 and has posted four videos since with content ranging from meet and greets to Milan Fashion Week. She has also been featured on other creators’ channels such as David Dobrik. In a recent video, he surprised (Vlog Squad member) Jason Nash’s daughter with D’amelio because she is a big fan. D’amelio is also featured on The Hype House’s YouTube channel. The Hype House is a mansion in Los Angeles where a group of 19 TikTokers collaborate on videos and create content for their social media platforms. The idea of The Hype House was Chase Hudson’s (Lil Huddy) idea who also happens to be the boyfriend of D’amelio. Although The Hype House has 20 official members, only four of them are permanent residents as it is more a creator space than a living space. The Hype House’s channel has 500 thousand subscribers in just over a month and is growing every day. Some even say The Hype House is the new Team 10

View this post on Instagram

The squad❤️

A post shared by Hype House (@thehypehousela) on

The Hype House members:

  1. Charli D’amelio
  2. Daisy Keech
  3. Dixie D’amelio
  4. Alex Warren
  5. Ryland Storms
  6. Connor Yates
  7. Nick Austin
  8. Addison Rae
  9. Chase Hudson
  10. Kouvr Annon
  11. Wyatt Xavier
  12. Thomas Petrou
  13. Avani Gregg
  14. Calvin Goldby
  15. James Wright
  16. Ondreaz Lopez
  17. Jack Wright
  18. Patrick Huston
  19. Tony Lopez

Other Business Opportunities

Brand Partnerships:

  • Sabra Hummus
  • Face Magazine
  • Prada
  • UNICEF
  • EOS Cosmetics

Aside from her social media, Charli D’amelio has also been in collaboration with major brands and has her own merch line. In this short time in the spotlight, D’amelio has already done a Super Bowl commercial, gone to Milan Fashion Week, and spoken alongside her sister against bullying. 

Her Super Bowl ad, through Sabra Hummus, featured many iconic celebrities such as Meg Thee Stallion, Mel B, and T-Pain. In the ad, D’amelio does a snit-bit of TikTok dance moves while featuring how she eats the hummus. Through this advertisement, D’amelio also found herself at the 2020 Super Bowl in Miami dancing alongside Jennifer Lopez. 

D’amelio was also sent to Milan Fashion Week with Prada and was shown the ropes by famous YouTuber, Derek Blasberg. Blasberg is friends with many big names in the fashion industry such as Bella Hadid and Kendall Jenner and has also shown David Dobrik around his first fashion week in New York. At Milan Fashion Week, both D’amelio and Blasberg attended the Prada show and created content for Blasberg’s channel. 

Charli, and her sister Dixie, recently did an IGTV for UNICEF where they spoke out against bullying. In this video, D’amelio shares her experience in being cyberbullied and how comments on her weight have particularly impacted her because she has had a history of struggling with body image and body dysmorphia. She and her sister are both able to get extremely candid about cyberbullying in efforts to reach other kids their age going through the same struggle. This video was in support of Safer Internet Day and uses her platform to encourage others to build each other up on social media instead of tearing each other down. In this post, she also shares UNICEF resources to learn about more information on ways to end this cyber violence. 

View this post on Instagram

I've been bullied my whole life. That hasn't changed this past year. I'm sharing my story because I know many of you have one too. When you're bullied online it follows you everywhere, at school, in your home, all the places you're supposed to feel safe. It can feel as if there is nowhere to turn. Hate hurts. I have realized over the years that holding in all this hurt causes a lot more damage than reaching out to someone you trust. For me, it was Dixie and my mom and dad. No one can deal with this alone. We all need support. So when @UNICEF asked if I wanted to support #SaferInternetDay, I didn't think twice. They've answered the most popular questions about online bullying — from knowing the difference between a joke and if someone is trying to hurt you, to how to help a friend who is being trolled. We need to open up about the tough parts of growing up online. Tap on the link in my bio to learn about the support that is out there. Let's be kind and build each other up. #ENDviolence

A post shared by charli d’amelio (@charlidamelio) on

Charli D’amelio Net Worth Breakdown

Because Charli D’amelio’s fame is so new, her content is not yet flooded with brand deals (on any platform). D’amelio has stayed very humble with her success thus far and is continuing to do and share what she loves: dance. Being that she is also only 15 years old, it is likely her parents play a large part in the management of her income. Her income, however, especially for how new she is to the world of influencing, is quite large. According to Celebrity Net Worth, they list Charli D’amelio net worth at around $3 million. While calculating Charli D’amelio net worth, these are her key sources of income to look out for:

    • TikTok
    • YouTube
    • Brand Partnerships
    • Merchandise

View this post on Instagram

you can’t see but i was wearing slippers 🙂

A post shared by charli d’amelio (@charlidamelio) on

On TikTok alone, she is able to make a large portion of her income. According to Tik Tok Calculator, D’amelio averages at around $10,000 per post on Tik Tok. Considering she has already posted 953 videos on Tik Tok, it is fair to assume she has made an estimate of almost 10 million dollars on the app. She is able to make such a large income on her posts not only due to her 32+ million followers but also through TikTok advertisements. Recently, D’amelio did an ad campaign on her TikTok account partnering with EOS Cosmetics.

D’amelio’s YouTube channel also helps her bring in revenue. Although she doesn’t post often and her channel is still relatively new, she is qualified to monetize her videos through AdSense. Her views range from 8 million to 641 thousand and her videos are around 7 to 10 minutes long. Each video begins with two advertisements, which are the source of her income on YouTube. 

D’amelio, as mentioned earlier, has also worked with major brands. Although brand deals can range greatly in payment, her most recent Super Bowl commercial with Sabra Hummus had everyone talking. A typical 30 second long Super Bowl costs approximately $5.6 million just for the air time. Although it is unknown how much she made on that commercial, it is clear there was a large budget to invest in the top trending celebrities of early 2020, D’amelio included. On Instagram however, her branded posts bring her about $15,000-$25,000 in income. 

View this post on Instagram

@prettylittlething 🙂

A post shared by charli d’amelio (@charlidamelio) on

D’amelio, along with other members of her squad, has a merchandise line that features hoodies, t-shirts, tank tops, and other accessories. Her merchandise features products with pictures of herself, The Hype House logo, her name, and a Dunkin Donuts inspired cup with her name on it. Her products range from $20-$98 and can be found exclusively at her merchandise website

Items offered on merchandise site:

  1. T-shirts
  2. Hoodies
  3. Tank Tops
  4. Kids T-shirts
  5. Sweatpants
  6. Duvet Cover
  7. Blanket
  8. Pillow
  9. Phone Cases

This article was written by Daniela Jolie

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