Content Creators

Top 10 Lifestyle Vloggers on YouTube

By Editorial Staff

Lifestyle vlogging is one of the biggest internet trends in recent years. Thanks to the internet’s ability to share one’s daily life and experiences. We have identified the top 10 lifestyle vloggers on YouTube and crafted trendy list.

Using NeoReach we analyzed each influencer profile to provide you with their performance metrics and audience demographics.

Top Lifestyle Vlogger 1: Casey Neistat

Casey Neistat is undoubtedly one of the most influential lifestyle vloggers. Starting off as a successful mainstream filmmaker, Casey has only recently grown his Youtube influence after beginning to showcase his adventurous New York City life in his daily vlogs. Along with helicopter rides, skateboarding trips around the world, and everything else he has to surprise his audience with, Casey enjoys relaxing getaways with his wife, Candice, and his children, Francine and Owen, in Connecticut.

His uniquely diverse audience is a testament to his ability to create intriguing and thoughtful videos, always with the highest of quality. As a successful influencer, Casey has collaborated multiple times with Nike and their Fuel Band, as well as Mercedes-Benz.

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Top Lifestyle Vlogger 2: Caspar Lee

Caspar Lee grew his popularity on Youtube through his comedic and fun vlogs about his life in South Africa. Caspar is well known for his lifestyle vlogs, where he entertaining stories from his life, as well as his challenge videos with his friends and family.

With over 6 million subscribers, Caspar frequently goes on tour to meet his fans, primarily consisting of teenage girls. Caspar frequently collaborates with other popular vloggers such as Troye Sivan and Joe Sugg.

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Top Lifestyle Vlogger 3: Colleen Ballinger

Colleen Ballinger is well known for her comedic talent in her quirky and satirical vlogs. With over 10 million total subscribers on all her Youtube channels, Colleen showcases her fun life with her husband, Joshua David Evans. Colleen also goes on tour annually to meet her young female fans. Colleen is well known for playing her character “Miranda Sings” and collaborating with her sister, Rachel, in her lifestyle vlogs.

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Top Lifestyle Vlogger 4: Roman Atwood

Roman Atwood started on Youtube as a hugely successful prankster, but has since changed his focus to his lifestyle vlogs. Roman showcases his adventures in rural Ohio with his wife, Brittany, and two sons, Kane and Noah. 

Roman’s successful brand and motto, “Smile More,” aims to be motivating, inspiring, and a positive message to his audience of primarily young men. Roman often meets up with other Youtube pranksters such as Dennis Roady and Vitaly Zdorovetskiy.

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Top Lifestyle Vlogger 5: Zoella

Zoe “Zoella” Sugg is a hugely successful lifestyle vlogger, showcasing her beauty and fashion on a daily basis. Zoella has over 18 million followers on Youtube and Instagram, where she tells her fun lifestyle stories as well as showcasing beauty products and style.

In her ongoing series, Zoella showcases favorite products of the month to her female audience. Zoella frequently makes videos with her boyfriend, Alfie Deyes, as well as her brother, Joe Sugg. Her bright and cheerful personality makes it hard not to be intrigued. 

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Top Lifestyle Vlogger 6: Marcus Butler

With over 6 million total subscribers on his Youtube channels, Marcus Butler creates entertaining lifestyle vlogs. His videos are focused on creating funny and relatable videos suited to teenagers.

Marcus has a primarily young female audience, and his videos are often catered to them by doing challenges, usually embarrassing or uncomfortable, with friends. He creates daily lifestyle vlogs and frequently collaborates other Youtubers such as Joey Graceffa and Zoella.  

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Top Lifestyle Vlogger 7: Estée Lalonde

Born in Canada but living in London, Estée Lalonde creates lifestyle vlogs on her channel “Everyday Estée.” On Youtube she has in total over 1.4 million subscribers in total. After gaining popularity, she created her personal brand “Estée Lalonde,” where she sells clothes and beauty products.

Estée frequently shows the behind-the-scenes of her traveling to beauty conferences and her personal brand. She has also worked with L’Oréal and Mitchum in creating sponsored videos targeted at her largely female audience.  

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Top Lifestyle Vlogger 8: Jenna Marbles

Born in New York, Jenna Marbles grew to her status as a hugely influential lifestyle vlogger and comedian on Youtube with over 16 million subscribers. Her relatable and sarcastic videos, often featuring her two dogs “Kermit” and “Charles Marbles,” are where she jokes about pop culture and current events.  

Her comedic vlogs have created her large audience, primarily consisting of young adult women. In addition to her Youtube success, Jenna has a successful Twitch gaming channel, funny podcast with her boyfriend, and an online merchandise store for her fans to buy from.

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Top Lifestyle Vlogger 9: itsJudysLife

Judy and her husband Benji started creating daily vlogs on their channel, “itsJudysLife,” about their life as a couple in Seattle in 2012. Since then, they have had three daughters and continue to make laid-back lifestyle vlogs about their family.

Their audience consists of adult women with whom they share their adventures as a family. Judy also runs another lifestyle channel in which she showcases and tries out beauty products as well as “itsMommysLife,” where she shows the lifestyle of being a mom with her three daughters and husband, who has his own health and cooking videos.  

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Top Lifestyle Vlogger 10: Alfie Deyes

Alfie Deyes is a hugely popular lifestyle vlogger and his channel “PointlessBlog” is where he showcases challenges, reactions, and stories from his life. Alfie’s happy and positive personality makes him a very likeable vlogger.

Alfie’s audience is primarily young women, and Alfie very frequently collaborates with other Youtubers such as Roman Atwood and his girlfriend, Zoella. Alfie has worked with Virgin Holidays and Atlantis, the Palm, to create large sponsored videos in the past.

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If you would like to get a demo of the NeoReach influencer search & analytics capabilities, sign up here.

Also, check out our updated list of the top lifestyle vloggers here!

This article was written by Editorial Staff

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