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Whether you’re an avid beauty enthusiast or a content creator yourself within the industry, you know the dramatic rise in popularity within the nail art sector in recent years. From experimenting with styles on social media, to collaborating with nail product brands, and building communities centered around artistry, thousands of nail art influencers have grown incredible followings online.
Whether you’re looking for inspiration for your next set, looking to purchase unique and personalized press-on nails, or simply interested in the process of their creation – here’s a few nail art influencers on Instagram you should check out.
Perfectly Polished: Top 10 Nail Art Influencers That’ll Inspire You
1. @allycoolcattt
- Followers: 84K
Tapping into both nail art trends and uniquely creative and innovative designs, @allycoolcattt’s platform on Instagram specializes in hand-painted press-on nails. Based in Ann Arbor, Michigan, her platform on Instagram has greatly expanded her reach – shipping and creating nails for people across the country.
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With all of her products in high demand, across social media platforms, her engagement as a nail art influencer is one of the biggest in the industry. As she continues to share more of her art, expand her business, and create more content related to her artistry and day-to-day life as a creator – it’s inevitable that her community will only continue to grow.
2. @basecoatstories
- Followers: 247K
As a nail art influencer, artist, and self-proclaimed creator on socials, @basecoatstories on Instagram’s content has a bit of everything – sharing both her artistry and her day-to-day life for her supporters and customers. Based in Germany, most of her clients are localized, but her content expands boundaries and borders – sharing tips, tricks, and art for people everywhere.
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“I get most excited about creating looks with an innovative element,” she humbly told Scratch Magazine in an interview. “I’m inspired by everything I see and hear.” Equally tapped into trending nail art and vlogging styles, her content is perfectly balanced between sharing her own interests, art, and personality and her nails. Not only does she share her own personal nails and art designs, but also nail care tips for people at home.
3. @nailsbymilee
- Followers: 336K
With a huge platform across social media apps, @nailsbymilee’s creativity isn’t solely harbored on her Instagram – although her followers on the site are rapidly growing. With a clean, classy, and occasionally colorful style, her nails are equally inspiring for other creators and the perfect inspiration for the average person.
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Being a nail art influencer isn’t completely about innovation – in fact, grasping the basics and simple techniques can be just as effective for building a community and breaking into new client demographics. With aesthetic videos featuring her nail process and photos sharing new sets, there’s something for everyone to enjoy – especially if you’re searching for your next inspiration photo for the salon.
4. @audrey_swatches
- Followers: 17K
As a self-proclaimed “chaotic” artist in the nail industry, @audrey_swatches platform is equally eccentric and unique. With a broad use of colors, diverse styles, and interesting designs, her work as a nail art influencer on Instagram is the perfect place for a maximalist – or someone looking to get experimental with their beauty routines.
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Transparent about the process and tools she utilizes for her nail art, she’s open about giving tips and tricks to other artists – fostering an aura of inclusivity within the industry across the board. Inspired by experiences, stories, and interests in her own life, she doesn’t have to vlog to share a bit of her personality with her audience – her nail art speaks for itself.
5. @nails_by_3llie
- Followers: 8.3K
A nail art influencer and artist on Instagram, @nails_by_3llie’s platform is equally trend-driven, colorful, and unique – hosting photos and reels that exemplify her nail style, favorite colors, and tools.
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With a full book of clients, her Instagram page is hyper-focused on sharing her art, rather than attracting new clients – making her experimentation with new styles boundless. If you’re looking for nail inspiration, new color combinations to try, or someone to try your products – she might be the perfect platform for you to follow.
6. @beautyspace_charlotte
- Followers: 214K
With clean nail inspiration and new takes on trending styles, @beautyspace_charlotte’s page, run by Charlotte Herberts, is packed full with content and modern artistry. Even with a huge platform of followers, she’s also been open about sharing parts of her own life – from working in the beauty industry to getting vulnerable about experiences like her weight loss journey.
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Tailored for maximalists and simple consumers alike, her page is great for anyone – whether you’re an artist looking for inspiration, a consumer interested in trying out a new style, or simply a social media user entertained by the nail art process.
7. @nylove_nail
- Followers: 107K
Based in California, @nylove_nail Instagram’s platform is accessible for many within her industries – whether you’re also a nail art influencer looking to connect or a consumer looking for a new nail tech. Ny Kuin Lyu, the artist behind the page, creates art across styles and techniques – including gems, beads, colors, and eccentric designs.
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With open books for new clients, there’s something for everyone on her page – whether you’re taking inspiration for your own work or looking for a new local artist to connect with for a fresh set of nails.
8. @etoile.press
- Followers: 18K
As a nail art influencer and press-on nail artist, @etoile.press’s platform has something for everyone to enjoy – including consumers across the country looking for a new and eccentric set of accessible press-on nails. Each exemplifying the true nature of artistry, there’s tons of options to choose from and even enjoy from afar – from themed sets, to colorful artistry, to blinged out nails.
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While her nails are made to fit consumer’s unique sizing and design inspirations, her platform continues to grow over a shared love for her work. The community, growing quickly, isn’t just consumers – but rather a diverse mix of fans, followers, artists, and admirers.
9. @enchantednailsbykellie
- Followers: 48K
After ten years of being an artist, @enchantednailsbykellie’s platform on Instagram is full of dedicated fans and consumers – celebrating and appreciating her unique art style. With incredibly intricate designs, logos, and color collaborations – her style is instrumental to her success as a nail art influencer.
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Utilizing stamps, colors, and unique tools to craft her art, the nail designs she shares on her page are impossible to recreate – making them the perfect jumping off point for other artists to create and for consumers to imagine their next set.
10. @ahku_n
- Followers: 60K
Focused on creating art for short nails, @akhu_n’s Instagram page is refreshingly different and innovative from others on social media. Although she’s based overseas from many followers in the United States, her creations as a nail art influencer transcend boundaries – providing inspiration and aesthetic inventions for creators and consumers alike.
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With original designs and inventions, her art isn’t simply regurgitating trendy content, but rather creating something entirely new in an oversaturated beauty industry. For artists, fans, and nail enthusiasts alike, her platform is one to keep an eye on.
