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2021 was an amazing year for content creators. From mastering short form video content to teaching financial literacy on Instagram, we took a look at the fastest-growing creators 2021 edition across YouTube, Instagram and TikTok. Growing by thousands of followers weekly, these creators managed to build up their audiences and innovate the most this past year.
10 Fastest-Growing Creators 2021: Instagram
1. Paul Thomas Croft
- @therealpaulyc819
- 974k followers
The Chicago influencer is the Founder of Croft Enterprises. Croft’s content, centered on how he gained success, his family, and work, has gained him 974k followers on Instagram. Croft has partnered with brands like Gucci, the NBA, NHL, and Four seasons in the past.
2. Olivia Scott Welch
- @welchwelchwelchwelch
- 891k followers
Based in LA, Welch is an actress most known for her role on Netflix’s Fear Street anthology. With 891k followers, her Instagram feed gave her followers an inside look into her daily life. Welch has partnered with brands like Amazon, Audi, Glossier, and Arctic Fox Hair Color.
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3. Professor Jungle James
- @junglebjj
- 766k followers
With a page mostly focused on his Jiu-Jitsu journey, James has won the heart of his 766k followers. He has also partnered with brands like ESPN, the UFC, and Lexus.
4. Andres Arboleda
- @andresitoarboleda
- 845k followers
An entrepreneur and sales & marketing expert creating content in both Spanish and English, Arboleda has gained 845k followers. His aspirational content led to partnerships with American Airlines, Apple, Taco Bell, and Bentley in the past.
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5. Papi’s Wife
- @lovedejanee
- 690k followers
With a focus on spirituality and healing, DeJaneé has 690k followers on Instagram. Her followers get a glimpse into her pregnancy and her own spirituality. She has worked with Apple and the NFL.
6. Cliff Neptune
- @cliffneptune
- 825k followers
Karim Ghoneim, known professionally as Cliff Neptune, is an American singer, songwriter, dancer, and actor. The New Jersey native has 825k followers on Instagram, who are following along on his journey in the music industry. Neptune has worked with Ableton, Chanel, Red Bull, and Pandora in the past.
7. Duy Beck
- @duybeck1
- 741k followers
An actor and stuntman, Beck has 741k followers on Instagram. Posting pictures of his life and career, Beck has done partnerships with ABC, Ferrari, Marriott, and Marvel.
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8. Laura Osmani
- @laura__osmani
- 602k followers
Osmani shares her life and her family with her 602k followers. She has worked with Marvel in the past.
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9. Skoti Collins Productions Gary
- @skoti_collins_productions
- 621k followers
Skoti Collins is a global production company based in the US, Mexico, London, Glasgow, Norway & Ireland. They have gained 621k followers on Instagram and worked with brands like Amazon, BBC, Ford, and Jaguar.
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10. KID
- @iamkidfresh_
- 532k followers
An investor influencer, Kid’s 532k followers get a glimpse into his life. His content has placed him perfectly to work with brands like Nike, Rolls-Royce, SoundCloud, and Spotify.
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Are you looking to work with more LGBTQ+ influencers? Check out this blog for just 12 of the amazing people in this category.
9 Fastest-Growing Creators 2021: TikTok
1. Claudia Oshry
- @girlwithnojob
- 127.8K followers
Mastering the art of talking shit for a living, Oshry has amassed a loyal 127.8K followers on TikTok. Her content is all about pop and internet culture.
@girlwithnojob Oshry family jerk off
2. Steve Rathje
- @stevepsychology
- 1 million followers
With content focused on psychology, Rathje has gained one million followers on the app. His videos explain some of the psychology behind the most viral videos on the app. Steve’s going viral for explaining viral posts.
3. Brooke Morton
- @brookexaloura
- 1 million followers
With over one million followers, Morton makes content about her life as a teen mom. Her followers get to tag along as she raises her child and grows up herself.
@brookexaloura not all teen dads are the same people #fyp #momsoftiktok #teenpregnancy
4. shiarctic
- @Twitch.tv/shiarctic
- 1 million followers
Shi makes content featuring themselves playing Minecraft videos, which has gained them over a million followers on TikTok.
https://www.tiktok.com/@shiarctic/video/7047623545827937542
5. Jon Taffer
- @jontaffer
- 989.2K followers
Taffer is the Host & Executive Producer of the hit show Bar Rescue. His videos have gained him 989.2K followers who get to watch him react to TikToks made about Bar Rescue.
6. Boo Boo and Chels
- @chelslovesbooboo
- 995K followers
Sharing her loving relationship with her grandmother, Chels and BooBoo create content about family relationships and their inside jokes.
7. Brian Wilson
- @oldsupermanusa)
- 988.1K followers
Making content focused on teaching financial literacy to his followers, Wilson has gained 988.1K followers on the app.
8. @preppy_.fidgets
- 1 million followers
This account, with one million followers, posts videos of different fidget toys.
9. Nicholas Bennett
- @vtgheat
- 986k followers
Posting videos centered on flipping old, worn-down sneakers, this creator with 986k followers completely transforms old shoes into brand new ones.
@vtgheat Keeping the 80’s alive, one step at a time. #sneakernews #sneakerestoration
Do you want to know how to start a TikTok trend and add your account to this list next year? Check out what it takes in this blog.
10 Fastest-Growing Creators 2021: YouTube
1. Adam Waheed
- 3.28 million subscribers
With 3.28 million subscribers, Waheed has mastered the art of short form videos. His content is funny, quick, and relatable.
2. Howieazy
- 1.62M subscribers
An ex-Viner who says he likes making goofy videos that will make people laugh, Howieazy gained 1.62M subscribers in total this past year.
3. Nasty Naz
- 1.63M subscribers
Posting funny and short videos, Naz has 1.63M subscribers who love to laugh at the content he comes out with.
4. Hassan Khadair
- 1.4M subscribers
With a mix of prank and comedy videos, Khadair has 1.4M subscribers on YouTube.
5. Josh Otusanya
- 1.42M subscribers
A former Division 1 football player and accountant, Otusayna’s content focused on a mix of self-help and personal development with comedy. He has 1.42M subscribers who he aims to help and inspire through his videos.
6. That’ll Work
- 1.42M subscribers
Testing the limits of possibility for their viewer’s entertainment, this channel posts all sorts of crazy videos with some of the wildest things you can imagine! They have almost 1.5M subscribers on YouTube.
7. Detroit Threat Management Center
- 1.35 million subscribers
A private corporation that specializes in non-violent methods of managing threats, this channel is teaching their 1.35 million subscribers self-defense methods.
8. Money Talks Wireless
- 1.18M subscribers
This channel posts short form videos showing the most common problems that people have with their phones, and a few wild ones as well. They have gained 1.18M subscribers.
9. Uploads of Fun
- 1.09M subscribers
A family of 4 making funny videos about their lives, this channel has 1.09M subscribers. Their tagline is “fun is a language we all speak” so expect to see some family-friendly fun videos.
10. Arnie Negrete
Posting short form comedy, reaction, and test videos, Negrete has gained 1.05M subscribers on YouTube.