Table of Contents
- 1. Know the Different Types of Instagram Hashtags
- 2. Know How Many Hashtags to Use Per Post
- 3. Find the Best Instagram Hashtags for Your Content
- 4. Track Your Success Using Insights
- 5. Follow Instagram Hashtags
- 6. Add Instagram Hashtags to Your Instagram Story
- 7. Learn How to Trend on an Instagram Hashtag
- 8. Create Your Own Branded Hashtag
- 9. Add Instagram Hashtags to Your Instagram Bio
- 10. Save Instagram Hashtags for Future Use
1. Know the Different Types of Instagram Hashtags
- Branded Hashtags: These are hashtags created by brands specifically to increase brand awareness. Typically they include the brand name or slogan. Ex: #OldNavyStyle
- Industry Hashtags: These are hashtags specific to a certain industry used to connect events, themes, and topics within that industry. Ex: #beauty
- Community Hashtags: These are hashtags specific to a certain community. Usually, community hashtags appeal to more niche audiences and have smaller numbers of posts within them. Using community hashtags is a great way to share your content with a more targeted audience. Ex: #WomenWhoTravel appeals to a more specific community of people then the more generic #travel.
- Campaign/Product-Specific: These hashtags are used by brands to promote specific campaigns or products within their company. Ex: LuLuLemon’s #4080Challenge