Pre-chella: the perfect warm-up for the main event. In conjunction with Smirnoff, NeoReach held a pre-event to the largest music and arts festival known to the average millennial. The doors were not just open to any average festival lover, but only to influencers with over 100,000 followers. NeoReach provides a way to give back to successful influencers with a fan-free environment, conducive to relaxing and dancing like no one is watching. Giant Jenga, Scrabble, bar art and retro arcade games for days, influencers partied until 2 am. The “Vlog Squad” was most certainly in attendance, composed of Liza Koshy, David Dobrik, and Toddy Smith. It was a big night for Toddy Smith, as he celebrated his birthday with his closest influencer pals with a triple-decker Smirnoff nip cake. With three DJ performances, NeoReach brought the atmosphere of Coachella to a private, influencer-only rage.
https://www.facebook.com/NeoReach/videos/1485666438246233/
Stay tuned for more NeoReach events in the future!
