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Due to the growth of influencer marketing, there is no stone left unturned when it comes to the vast number of categories in which influencers can find their niche. Whether it’s beauty, fashion, or marijuana, you can find an influencer for it. Yes, even marijuana! Even though these influencers must follow specific guidelines from the FTC, such as complying with the Food and Drug Administration and ensuring their claims are backed by reliable scientific evidence, they follow the same guidelines as their other influencer peers when it comes to following FTC regulations. Itching to learn more? Here are the top 10 marijuana influencers:
1. Dabbing Granny
If you haven’t heard of Dabbing Granny before, you need to check out her content. Like it says in her name, she’s a wholesome granny that advocates for cannabis usage while also making educational posts. At 1.4M followers, she’s become a well-known personality among marijuana influencers. She posts videos of her taking hits from her dab rig while she discusses a variety of topics surrounding cannabis and its legal use, and she also films her adventures outside of the home while she dabs to keep her audience entertained. With her relatable and hilarious personality, she’s become the super cool granny that everyone has always wanted.
2. Koala Puffs
With Livestreams every Tuesday, Koala Puffs stays in touch with her followers, making her one of the most popular cannabis influencers on Instagram and YouTube. She even celebrates with her followers every 4/20! Her Instagram is full of her hilarious smoking videos, weed-related skits, reviews, cooking videos, innovative new smoking techniques, edible tutorials, vlogs, and marijuana accessory videos.
Known for filming videos with Koala Puffs, MacDizzle420 is another cannabis influencer that posts funny weed-related videos and memes. As a Co-Founder of The Weed Tube, which is an app for marijuana influencers to share the videos that could potentially get them kicked off of YouTube, Mac has become a voice for the entire cannabis community. Known for her big, goofy personality, Mac is also a YouTuber that posts vlogs, stoned storytimes, mukbangs, and pranks along with smoking games and cannabis equipment videos.
4. Custom Grow 420
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@headyfoto thank you for the sick ass birthday gift @lidglass !!! The diffusion on this baby is awesome great function! I like the shape and the looks of the piece it is unique. Gonna rip some @boomxtracts4026 to break her in proper! Thank you again @headyfoto @headyfoto @headyfoto follow @headyfoto for more flame!!! #kingofpot #donofdabs
When you think of what a typical stoner would be like, you think of CustomGrow420. From his eccentric personality, he has become a popular cannabis YouTuber, drawing in more than 1.7M subscribers. He’s known for taking giant hits from bongs and 1-gram dab hits that would normally surpass the capabilities of the human lungs. In fact, he even posts follow-up videos of him coughing for close to 8 minutes long. Recently, he’s mainly been posting unboxing videos and reviews of products as well as dispensary walkthroughs where he introduces his subscribers to his favorite places to shop for weed.
5. Pot Brothers at Law
- @pot_brothers_at_law: 457K followers
- Pot Brothers at Law: 28.2K subscribers
- Pot Brothers at Law: 86.8K followers
- @thewasslaw: 7.7K followers
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A HUGE thank you to @respectmyregion.us who triggered our mega viral video on December 25, 2018. We recently sat down with the pioneering, social media gurus and gave them an exclusive interview https://www.respectmyregion.com/pot-brothers-at-law-story/ [link in bio] #potbrothersatlaw #STFU™ #sticktothescript #stayeducatedandmedicat STAY TUNED TOMORROW we will post the video that went VIRAL…
Brothers Marc and Craig Wasserman run their own law firm that specializes in representing California-based businesses and marijuana smokers with cannabis-related legal issues and helping with licensing processes. They have also become a great resource for those seeking representation in California and for those who are searching for guidance and education about the law when it comes to their rights with cannabis. The Wasserman brothers are also dedicated to providing their followers with hilarious content as they usually smoke weed while providing legal information.
6. Brandi Fernandez
- @djdiscobella: 263K followers
- Brandi TV: 1.18M subscribers
- Brandi Fernandez: 570K followers
- @djdiscobella: 43.3K followers
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💚HAPPY 420 MY BEAUTIFUL FRIENDS!!! I filmed a video yesterday for today but it doesn’t look like I will have it up in time, but it will 10000% be up tomorrow 😍🙌🏼 I love you guys more than I could ever put into words, I am so happy you are all in my life💚 Also sorry it’s been awhile since I posted, been having sad brain days, but feeling tons better💚
You know that girl on YouTube that eats 200mg edibles and films herself doing crazy makeup tutorials? Yeah, that’s Brandi TV. You might have seen one of Brandi TV’s viral YouTube videos before, as she has over 69M views on her channel. On her marijuana-friendly pages, she posts both comedy and makeup content, trying new edibles sent to her every week and filming herself getting into hilarious antics with her husband. As Brandi says, “When you’re downie, eat a brownie”.
7. Trippy Treez
Part model, part published writer, part radio host, and part marijuana influencer, Trippy Treez is an LA-based content creator with over 234k followers on Instagram. As a self-proclaimed cannabis marketer, she consistently attends marijuana-focused events to promote anything from new brands to joint-rolling classes. Also posting on YouTube, she makes videos on her cannabis story, cannabis accessories, reviews about her favorite products, and dispensary hauls. Sponsored by numerous marijuana brands, you can find her reviewing bongs, vapes, edibles, and more.
8. Marley Robinson
You can’t talk about marijuana influencers without mentioning this Vegas-based cannabis girl boss. As one of the fastest-growing cannabis influencers on Instagram, Marley keeps her audience entertained with music as an up-and-coming rapper. She also posts “Baking While Baked” videos on YouTube, hilarious TikToks, smoking videos, cannabis accessory giveaways, and vape reviews.
9. Coral Kamstra-Brown
- @coralreefer420: 169K followers
- Coral Reefer: 117K subscribers
- CoralReefer420: 676K likes
- @CoralReefer420: 49.3K followers
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good morning, happy wake and bake, rise and shine! ☀️ I recently decided to “take control” of my mornings after one too many rough ones. I have been beating myself up for years that I just wake up sensitive, wake up easily frustrated and hyper vigilant that something or someone is trying to hurt me. I wake up swinging and ready to fight, a lot of mornings. I kept doing laps in my mind wondering why it seemed like everyone else was stronger, “got through” things like this, why am I such a weak bitch I can’t just wake up and have a day? I shared this struggle sometime last week on twitter for the umpteenth time, and amid the pile of unhelpful advice like “meditate,” “wake and bake” or ya know, “just stop feeling that way” was someone else that experienced mornings in a similar way. And she reached out to me to chat about PTSD. How ridiculous is it that I was diagnosed with symptoms of PTSD a decade ago and still last week am realizing how those symptoms have an impact on my life? How absurd was it that I beat myself up for not having a “normal” morning instead of finding compassion and understanding why I wake up with so much fear and anger. So for the past few days now I’ve made clear changes in my mornings, not to CONTROL or IGNROE my mood, but to embrace it, give myself love and comfort and peace, and push off whatever I want until I feel ready to take it on. Instead of waking up overwhelmed by what I need to get done and feeling angry with myself for being…. myself, I’m trying to wake up and ask myself, what do you need? What do you want? It’s only since I realized my mornings weren’t something to “get through” and instead my moment to take care of myself unconditionally that I’ve found I’m feeling better. Of course this is not a straight road without bumps. I’m sure I’ll have a bad morning again, I’ll probably tweet and cry about it then too, but I have to acknowledge today a shift that’s occurred within myself toward healing, and thank YOU for being honest and vulnerable with me about your experiences so that I can be honest and vulnerable about mine. 💕
Coral is a glass artist and self-proclaimed hemp and cannabis advocate that has become a popular voice in the community for her uplifting attitude and colorful Instagram feed. As she says on her YouTube bio, she fell in love with smoking cannabis in high school and has enjoyed learning about the plant ever since, sharing her knowledge with her audience. Encouraging her followers to “stay high” with her, she answers their cannabis questions for her Stoney Sunday segment on YouTube, shares weed-related news stories on her News Nug segment, and sneaks vlogs in between, like her iconic “Weedy Wedding” video.
10. Bubble Man
- @bcbubbleman: 126K followers
- Bubbleman’s World: 127K subscribers
- Marcus ‘Bubbleman’ Richardson: 10.9K followers
As he describes in his Instagram bio, Bubble Man is known for “sharing the joys of water extraction with people for 20 years”. His channel is all about traveling around the world and producing/growing hash. He also films glass equipment videos, dab videos, and a “Wake and Bake” segment every week where he talks to and smokes with his followers.
Check out these other marijuana influencers that didn’t make the list:
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