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Top Spenders on YouTube
Weekly Leaderboards
BrandIMV?Influencer Media Value is calculated from the total number of Impressions and Engagements.
Videos?Videos is the number of videos from the previous week (Monday through Sunday).
Total Views?Total views are the combined views from the total number of videos.
Featured Post1Keeps$137,193.5020377,856,3IMV: $137,193.50?Influencer Media Value is calculated from the total number of Impressions and Engagements.
Videos: 20?Videos is the number of videos from the previous week (Monday through Sunday).
Views: 377,856,3?Total views are the combined views from the total number of videos.
2HelloFresh$157,086.5617344,173,4IMV: $157,086.56?Influencer Media Value is calculated from the total number of Impressions and Engagements.
Videos: 17?Videos is the number of videos from the previous week (Monday through Sunday).
Views: 344,173,4?Total views are the combined views from the total number of videos.
3GFuel$246,145.8415242,764,6IMV: $246,145.84?Influencer Media Value is calculated from the total number of Impressions and Engagements.
Videos: 15?Videos is the number of videos from the previous week (Monday through Sunday).
Views: 242,764,6?Total views are the combined views from the total number of videos.
4LunarClient$219,637.762294,588,9IMV: $219,637.76?Influencer Media Value is calculated from the total number of Impressions and Engagements.
Videos: 2?Videos is the number of videos from the previous week (Monday through Sunday).
Views: 294,588,9?Total views are the combined views from the total number of videos.
5ExpressVPN$102,760.229228,976,5IMV: $102,760.22?Influencer Media Value is calculated from the total number of Impressions and Engagements.
Videos: 9?Videos is the number of videos from the previous week (Monday through Sunday).
Views: 228,976,5?Total views are the combined views from the total number of videos.
6Manscaped$86,486.2015207,120,0IMV: $86,486.20?Influencer Media Value is calculated from the total number of Impressions and Engagements.
Videos: 15?Videos is the number of videos from the previous week (Monday through Sunday).
Views: 207,120,0?Total views are the combined views from the total number of videos.
7Car Parts$149,332.362165,532,0IMV: $149,332.36?Influencer Media Value is calculated from the total number of Impressions and Engagements.
Videos: 2?Videos is the number of videos from the previous week (Monday through Sunday).
Views: 165,532,0?Total views are the combined views from the total number of videos.
8MSI$207,268.881176,118,6IMV: $207,268.88?Influencer Media Value is calculated from the total number of Impressions and Engagements.
Videos: 1?Videos is the number of videos from the previous week (Monday through Sunday).
Views: 176,118,6?Total views are the combined views from the total number of videos.
9EuroOptic$196,059.541156,610,6IMV: $196,059.54?Influencer Media Value is calculated from the total number of Impressions and Engagements.
Videos: 1?Videos is the number of videos from the previous week (Monday through Sunday).
Views: 156,610,6?Total views are the combined views from the total number of videos.
10Dark Nemesis$67,535.445122,604,9IMV: $67,535.44?Influencer Media Value is calculated from the total number of Impressions and Engagements.
Videos: 5?Videos is the number of videos from the previous week (Monday through Sunday).
Views: 122,604,9?Total views are the combined views from the total number of videos.
Spending Less...
Below are this week’s top spenders on YouTube from March 13th, 2022 through March 20th, 2022. We collected this data from over 600 YouTube videos using the NeoReach Social Intelligence API. All videos must abide by proper FTC disclosure regulations, be in the U.S. or Canada, and have over 10K views. Therefore, this leaderboard does not include all sponsored content from the previous week but, it does include the top major spenders on YouTube for the specified dates.
On this week’s Top Spender’s list, we are seeing some familiar brands move up, as well as 3 new brands: Car Parts, MSI, and Dark Nemesis. Our number one Top Spender from this week was Keeps, which had 20 sponsored posts, bringing in a revenue of over $130,000.
While we usually use this section to highlight new brands: Car Parts, MSI and Dark Nemesis, bringing in total revenue of over $200,000 amongst them. And for more on next week’s Top Spenders, make sure to check back next Tuesday!
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